In 2016, Bodegas Riojanas inaugurated in Wheel the facilities of Viore, on a plot of two hectares of area in the vicinity of the Valladolid community. Its 2 thousand 500 built square meters have modern equipment for the elaboration of grapes, mainly of the Verdejo variety, with the aim of producing around 700 thousand bottles of white wines. The facilities have also been adapted to become a wine tourism reference in the area.

"Viore is a more dynamic and current concept for consumers looking for experiences."

"After the meaning of the expression of French origin 'Viore, which manifests' the taste, the joy of living', there is a style of fresh wine, fun and easy to drink, prepared for a generation of fans who come close to the culture of wine without prejudice and in a playful and informal way ", Santiago Frías, CEO of Bodegas Riojanas.

"From Viore the unmistakable character of the origin stands out, of those Castilian lands from which aromas and flavors full of authenticity sprout. Poor soils, austere climate, old vineyards planted with noble grape varieties, such as Tempranillo de Ribera del Duero Red de Bull and the Verdejo de Wheel, from which arise wines with great aromatic intensity and fruitiness, elegant and complex wines, "he says.

Viore Verdejo Harvest. DO Rueda

100% Verdejo. More than 80% comes from centenary vineyards grown in vases, whose harvest is done by hand. Clean and bright color, pale yellow hue with greenish reflections. Aroma of tropical fruits and citrus fruits combined with a floral background. In the mouth well structured, enveloping, with a long, fruity and balsamic finish.

Viore Harvest Mix. DO Rueda

Made with Verdejo 70% and Viura 30%. Pale yellow with greenish tones, very clear and bright. Intense on the nose, with fruity aromas, white flower and fennel. The palate is balanced, round, tasty and fresh, with a bitter and pleasant finish.

Viore Rosado Cosecha. DO Toro

85% Toro ink and 15% Garnacha. Pink raspberry with a clean and bright appearance, its fragrance is expressed in strawberries and red currants, its palate is fresh and balanced.


Viore 5 months Barrica. DO Toro

Toro ink 100%. Intense cherry color of beautiful violet tones. Aromas of black strawberries, blackberries, blueberries with a subtle note of violet flower. The palate is fleshy, fruity, with a point of freshness that makes it very pleasant. Long and persistent finish.

Viore Harvest. DO Toro

Toro ink 100%. From controlled vineyards with low planting densities, together with the terrain and the favorable climatic conditions of the area, we have an exceptional fruit.

Viore Crianza. DO Toro

Toro ink 100%. Intense cherry color with garnet edges. Rich in nuances with powerful aromas, vinous; with notes of oak, without forgetting those of the ripe grape. The palate is warm, fleshy, with body, with strong tannins but well polished and sweetened. Tasty and round finish, with great persistence. An indigenous wine in the current trend.


"This is a new way of understanding the world of wine, although endorsed by more than 100 years of experience of the Rioja Wineries Group".