Based on the global success of i-Cockpit, an innovative concept of the driving position of a vehicle, with around one million users, Peugeot now offers its expertise in ergonomic cabinets Beneteau, world leader in the recreational craft industry. Designed and built by Peugeot Design Lab, this functional demonstrator combines the intuitive and natural handling of Peugeot i-Cockpit technology with Ship Control de Beneteau. He Sea Drive Concept offers an innovative and functional idea of boat handling.
"Driving with a Peugeot i-Cockpit is a satisfying, stimulating and addictive experience. Now that experience is part of the Beneteau proposal. "
With the years, i-Cockpit has come to symbolize the new identity of Peugeot, an innovative brand that represents a sense of pleasure and freedom for its customers. He Peugeot i-Cockpit revolutionizes the interior of our vehicles by showing the experience on board. Peugeot is proud to see this concept applied to other fields and form a partnership with Beneteau, in a completely different sector of automobiles! This is a great recognition for the brand !. Almost a million drivers have enjoyed the iconic Peugeot i-Cockpit from 2012 ", says Jean-Philippe ImparatoCEO Peugeot.
This is an innovative interior design, says Imparato, he Peugeot i-Cockpit It includes several key features such as:
- A compact steering wheel, the smallest on the market in any segment, for easier handling and better driving sensations
- A frontal display screen that shows all the information in the line of sight of the driver so that he can keep his eyes on the road and concentrate on the direction;
- A large touch screen with intuitive controls for all functions (radio, air conditioning, etc.), which facilitates its use on the blackboard
"The result is a modern high-tech board with remarkably clean lines. Peugeot i-Cockpit it drives the driving pleasure, the agility and the concentration of the driver. The interior of a Peugeot now it is immediately identifiable and highly desirable, "he emphasizes.
Peugeot y Beneteau, two emblematic French brands, leaders in their field of activity, have always shared the values of innovation and bold thinking.
For Peugeot, this approach is illustrated with the founding of Peugeot Design Lab in June of 2012. This is a completely new product. Its function is to design products and services that contribute to a global brand experience in all sectors of activity.
For Beneteau, in response to the increasing sophistication of on-board navigation equipment, the company has established a research program called Advanced Monitoring System (AMS). The objective of this program is to centralize all the use and development of functions.